If you haven’t been living under a rock for the last couple years, you know by now that Linkedin is recommended as a critical piece of job search and career management strategy. BTW If you’re on Linkedin but not sure why or how it’s beneficial, you might want to check out my blog post Why …
Mastering Linkedin
10 Ways to Leverage Linkedin® for a Career Change
In my work helping job seekers land new opportunities, I often encounter job seekers who are hoping to make a complete change in career paths but not sure how. In an earlier blog post I shared one of the biggest challenges faced by career changers, as being not having the right mindset of believing they can indeed …
9 SEO Hacks for Your Linkedin® Profile
Being found on Linkedin® is a key piece of making sure your profile is optimized and working for you. In my last blog post I explained how being relevant on Linkedin® helps to boost your profile when searched. I also shared 4 strategies for making your Linkedin® profile more relevant. In this post I want to …
How to Boost Your Linkedin® Profile in Search Results
One valuable lesson I learned from my past experience as an Executive Recruiter, was that of the importance of being on Linkedin® . This is true for all professionals regardless of professional goal, industry, role, level or current job seeker status. (Yes, even passive job seekers need to be here). In fact Linkedin® is so important …
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How to Reach Linkedin® All-Star Status
Leading Linkedin® workshops is one of the best parts of my job because the platform is constantly being developed which requires me to really stay on top of the latest trends, techniques and features. I also like helping people understand why it’s so important to be on Linkedin. One question that seems to come up an awful …
7 Linkedin Hacks for Leveraging Your Professional Brand
January is all about beefing up your professional brand when it comes to career management. In my previous Jan posts I shared how to perform an annual brand audit on Linkedin® as well as leverage other key platforms and brand strategies. In this post, I want to take it one step further and focus on some key actions …
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4 Winning Strategies for Building Your Professional Brand
In my last post I wrote about the importance of an annual professional brand audit as part of the smart professional’s career management strategy. In this post, I’m going to continue on with some branding odds n’ ends to help you keep pushing yourself to achieve professional brand all-star status (so that you can breeze through the …
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How to Create and Communicate Your Professional Brand
Branding is an important part of finding and landing a new job. Your professional brand helps hiring managers and recruiters understand fit potential for their job openings. Your brand also provides insight into whether or not you are a cultural fit for the organization. Without a strong brand, you will experience difficulty landing a job. …
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The Most Important Part of Your Online Profile
Professional branding is one of those career management activities that can take relatively little time but does require ongoing maintenance in order to keep your brand current, relevant and aligned to your end goal, at all times. It’s your brand that communicates who you are, what you do and whether or not you have potential …
Why Being on Linkedin is More Important Than Your Resume
I write this week from the road and in the midst of my summer job search training tour where I show groups around the country, how to really tackle the job search in a pain-free way. My favorite thing about putting on these workshops is I get to interact with job seekers early on in …
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Is LinkedIn Good for Your Career?
Linkedin is a platform designed to help professionals with career management. With over 575 million users, Linkedin is also a hunting ground for recruiters and hiring managers. There are many benefits to being on Linkedin yet some professionals still resist joining. In this blog post we’ll discuss why Linkedin is different than other social media …
